Through Damaris Norway and NLA University College we are strategically placed at the heart of a growing apologetic ministry in Norway, where online presence has been a significant part. Central in this growth has been the annual national “Veritas Conference” and the many strategic initiatives that have sprung from it. This seminar will focus on the wider picture of how this ministry has developed, with a special focus on the online dimensions. The seminar will provide reflections on what we can learn from this experience about developing strategic online ministries.